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Almost every second product in supermarket flyers is unhealthy
A new analysis from the Danish Cancer Society shows that nearly half of all supermarket flyer offers are for unhealthy products such as sweets, snacks, alcohol, and ready meals. On average, 46 percent of promotions fall into this category, making it harder for consumers to choose healthy foods. The organisation warns this contributes to poor diets and rising overweight rates, and points to England’s new restrictions on multi-buy offers as possible inspiration.
Nordic Alcohol and Drug Policy Network
7 hours ago2 min read


New survey: Significantly more Danes are cutting back on alcohol
A new survey shows that 42.1% of Danes chose to abstain from alcohol for a period during the past year, up from 34.6% in 2024. Health, better sleep and more energy were key reasons. Blue Cross Denmark sees this as a sign that more people are reflecting on their drinking habits, not necessarily quitting completely, but drinking more consciously. The organisation hopes this trend will support a healthier alcohol culture in Denmark.
Nordic Alcohol and Drug Policy Network
Aug 52 min read


Summer is peak season for drink driving accidents
Three out of ten serious drink driving accidents in Denmark happen during the summer months. From 2020 to 2024, nearly a third of all people killed or seriously injured in such crashes were hurt in June, July, or August. The Danish Road Safety Council urges everyone to leave the car at home if drinking, especially new drivers, and to help prevent others from driving under the influence.
Nordic Alcohol and Drug Policy Network
Jul 153 min read


New survey: One in four Danes say no to alcohol before 18
A new Voxmeter survey shows that one in four Danes believe people should wait until 18 to start drinking alcohol. Blue Cross Denmark sees this as a sign that more Danes want to change the country’s drinking culture. The Danish Health Authority recommends avoiding alcohol before 18 due to health risks, and research links early drinking to later misuse. Blue Cross Denmark supports an 18-year age limit for all alcohol sales.
Nordic Alcohol and Drug Policy Network
Jul 22 min read


Wastewater reveals Danes' use of drugs and alcohol
A new report from Aarhus University reveals Danes’ use of drugs and alcohol based on wastewater analysis in six cities. The study found significant differences in opioid consumption between cities and showed that cocaine, MDMA, and alcohol use spike on weekends. Most other substances are used steadily throughout the week. The findings provide a unique insight into actual drug habits and may help guide future public health efforts.
Nordic Alcohol and Drug Policy Network
Jun 113 min read


New figures: 4 in 10 parents find it difficult to address their teenager’s drinking habits
Nearly 4 out of 10 Danish parents find it harder to talk to their teenager about alcohol once they start upper secondary school, a new study from the Danish Cancer Society and TrygFonden shows. While many parents believe that introducing alcohol at home teaches responsible drinking, research indicates it can actually lead to higher alcohol consumption among young people. Making clear agreements with teenagers remains the most effective approach.
Nordic Alcohol and Drug Policy Network
Jun 93 min read


New survey: Majority want to raise the age limit for alcohol
A new Voxmeter survey shows that 58.3% of Danes support raising the minimum age for buying all types of alcohol to 18. The results come as Danish youth are again ranked as Europe's heaviest drinkers. Blue Cross Denmark welcomes the strong public backing, seeing it as a sign that Danes are ready for change and increased responsibility to protect young people from alcohol harm.
Nordic Alcohol and Drug Policy Network
Jun 32 min read


New age limits for alcohol sales to 16-17-year-olds in Denmark: Enters into force on 1 April 2025
From 1 April 2025, drinks over 6% alcohol can no longer be sold to under-18s in Denmark. New age limits and fines apply.
Nordic Alcohol and Drug Policy Network
Mar 242 min read


Denmark: New requirements for businesses in alcohol, nicotine, and tobacco industries
New Danish laws strengthen penalties and regulations on alcohol, nicotine, and tobacco sales, focusing on protecting youth.
Nordic Alcohol and Drug Policy Network
Jan 22 min read


Danish experts warn government: cuts to substance research will have devastating consequences
"19 Danish experts warn that cutting funds to the Center for Substance Research will harm vulnerable people needing treatment."
Nordic Alcohol and Drug Policy Network
Oct 8, 20242 min read


ID now required in Denmark for online purchases of alcohol, nicotine, e-cigarettes, and tobacco
Denmark now requires ID verification for all online purchases of alcohol, nicotine, e-cigarettes, and tobacco starting October 1, 2024.
Lauri Beekmann
Oct 7, 20242 min read


New study: Supermarkets tempt shoppers with alcohol while grocery shopping
New study: Shoppers encounter alcohol 9 times in supermarkets, prompting the Danish Cancer Society to call for stricter regulations.
Lauri Beekmann
Sep 18, 20243 min read


DENMARK: More than one-third of shops sold illegally to minors
Over a third of Danish shops sold alcohol, nicotine, or tobacco to minors in new inspections. 34% of stores violated age restrictions.
Lauri Beekmann
Jul 4, 20242 min read
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