Denmark has extended its use of young test purchasers to check whether shops comply with age limits for alcohol, tobacco and nicotine. The decision follows a pilot in which violations were found in 34% of inspections.

A new Danish survey finds that nearly three in four people aged 18 to 34 experience an expectation to drink alcohol in social situations, while almost half of young people who take a break from alcohol say it can make social participation more difficult.

NordAN has submitted a response to Denmark’s proposed guidance on opioid substitution treatment, calling for safe, individual care that supports recovery, reduced drug use and social reintegration.

A new Danish survey finds that 38% of 18 to 29-year-olds have gone swimming while intoxicated by alcohol or other substances during the past three years. Gjensidige warns that intoxication can impair judgement, orientation and the ability to respond when something goes wrong in the water.

Almost one in five Danes has ridden a bicycle, e-bike, electric scooter or similar vehicle while under the influence during the past three years. Among people aged 18 to 29, the proportion rises to four in ten.

Four in ten Danes have deliberately avoided alcohol for a period during the past year, while a growing proportion now describe an alcohol-free life as a conscious lifestyle choice.

A new Blue Cross Denmark survey finds that 62.8 percent of Danes want a drinking culture in which alcohol plays a smaller role, up from 57.9 percent in 2025.

A new survey from the Danish Cancer Society shows that many Danes do not keep track of how much alcohol they drink. The organization warns that without knowing your weekly intake, it is difficult to know whether you stay within the Danish Health Authority’s recommendations.

NordAN’s Open Day in Copenhagen brought together Nordic and Baltic partners to discuss alcohol age limits, youth drinking and local policy action. Presentations from NordAN, WHO Europe, Blue Cross Denmark, Alkohol & Samfund, the Danish Cancer Society, NTAKK and WHO highlighted both the political contest around age limits and the evidence supporting stronger alcohol policy.

At Blå Kors Pensionat in Taastrup, two parliamentary candidates spoke openly with residents about addiction, homelessness and the failures of fragmented support systems. According to Blå Kors Danmark, the debate became highly personal as both politicians shared their own experiences of addiction in family and professional life.

New figures from Denmark’s National Health Profile 2025 show a continued decline in the share of Danes drinking more than 10 units of alcohol per week. But according to Alkohol & Samfund, Denmark still has a very strong alcohol culture, and among young people binge drinking appears to be increasing.

A survey conducted shortly before Christmas found that 29 percent of Danes were considering a “hvid januar” (alcohol-free January) in 2026. Dagrofa also reports a 20 percent year-on-year rise in sales of alcohol-free alternatives in the weeks before Christmas.

A new survey from the Danish Cancer Society shows that 8 out of 10 Danes do not know the official alcohol recommendations. The Danish Health Authority advises a maximum of 10 units per week and 4 at one time, but most adults cannot recall these limits. The lack of awareness raises concern about harmful alcohol use and the clear link between alcohol and cancer.

The Christian Democrats in Denmark have proposed a new pilot program offering free residential treatment for 400 people struggling with alcohol addiction. The initiative, “Glæd dig til at være ædru” (“Look forward to being sober”), aims to help affected families and reduce the social and economic costs linked to alcohol dependence.

A new agreement in Denmark will make alcohol less visible in supermarkets and grocery stores. From October 2025, alcoholic drinks may not be placed near candy, chips, toys, fruit and vegetables, or checkout areas. The aim is to reduce young people’s exposure and temptation to buy alcohol, as part of the government’s prevention plan.

More than half of young Danes are taking breaks from alcohol. A new survey shows that 51% of 17–34-year-olds, and 54.5% of students, chose to go alcohol-free for a period in the past year. Health and wellbeing are the main reasons, reflecting a shift toward more conscious choices. Experts see this as the beginning of a cultural change in Denmark’s drinking habits.

A new analysis from the Danish Cancer Society shows that nearly half of all supermarket flyer offers are for unhealthy products such as sweets, snacks, alcohol, and ready meals. On average, 46 percent of promotions fall into this category, making it harder for consumers to choose healthy foods. The organisation warns this contributes to poor diets and rising overweight rates, and points to England’s new restrictions on multi-buy offers as possible inspiration.

A new survey shows that 42.1% of Danes chose to abstain from alcohol for a period during the past year, up from 34.6% in 2024. Health, better sleep and more energy were key reasons. Blue Cross Denmark sees this as a sign that more people are reflecting on their drinking habits, not necessarily quitting completely, but drinking more consciously. The organisation hopes this trend will support a healthier alcohol culture in Denmark.

Three out of ten serious drink driving accidents in Denmark happen during the summer months. From 2020 to 2024, nearly a third of all people killed or seriously injured in such crashes were hurt in June, July, or August. The Danish Road Safety Council urges everyone to leave the car at home if drinking, especially new drivers, and to help prevent others from driving under the influence.

A new Voxmeter survey shows that one in four Danes believe people should wait until 18 to start drinking alcohol. Blue Cross Denmark sees this as a sign that more Danes want to change the country’s drinking culture. The Danish Health Authority recommends avoiding alcohol before 18 due to health risks, and research links early drinking to later misuse. Blue Cross Denmark supports an 18-year age limit for all alcohol sales.